Natasha Jen: ‘Designthinking is bullshit’

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“Design thinking uses just one tool: 3M Post-Its,” says Pentagram partner Natasha Jen. “Why did we end up with a single medium? Charles and Ray Eames worked in a complete lack of Post-It stickies. They learned by doing.”

#1woord (in Dutch only)

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Sorry, this entry is only available in Nederlands.

Design thinking needs to think bigger

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No resources were lost during the making of this material.

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On ‘stuffocation’

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top-10-user-submitted-words-vol-6-stuffocated-554@1x“Stuffocation is that feeling you get when you have to fight through piles of stuff you don’t use to find the thing you need, or when someone gives you something and your gut reaction isn’t “thank you,” but “what on earth makes you think I could possibly want or need that?” Instead of thinking of more stuff in positive terms, like we used to, we now think more means more hassle, more to manage, and more to think about.  Overwhelmed and suffocating from stuff, we are feeling ‘stuffocation’.”[Read more]

Grasduinen in West

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grasduinen-logoRead a report and/or check our Facebook page. (Dutch only)


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20140324-_MG_9026-cropSocial Powerhouse, bureau goedgeefs, Movisie, SINN and Who cares? collaborated with 60 social entrepreneurs to develop an app that puts social innovators on the map.  Connecting them, enhancing and exposing what they do and how this contributes to society. With input of the community Who cares? also fulfilled the role of visual editor of the iSocial brand. Afterwards the platform was transferred to another developer. Have a look at snippets of the visual identity and campaign below. Read More »

Designthinking with the hood.

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sessie-1A group of dedicated inhabitants in the Spaarndammerbuurt is working to maintain a public garden by and for the neigbourhood. About which there has been a rub with the council for quite some years now. Until a recent meeting with a local councillor allowing them to prove their point. It’s now or never to make this spot our own and of the neighborhood. Read More »

Social Design for Wicked Problems: authorship as warranty for social impact.

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Last Friday I attended a dialogue at Kennisland between their research project ‘The Wicked Series‘ in collaboration with Hivos and ‘Social Design for Wicked Problems‘ (SDFWP) initiated by Het Nieuwe Instituut, Twijnstra Gudde en Tabo Goudswaard.  The Wicked Series organized by Kennisland and Hivos spanned three evenings in which 40 participants were invited to unravel -in collaboration with relevant (experience) experts- the (un)logic of a series of wicked social issues. SDFWP involves a research project in which design teams work on three different topics, one for ING/NN, a (Dutch) bank/ insurance company, one for the Municipality of Amsterdam and another one  introduced by the designers themselves. SDFWP I observed from a distance since it kicked of with an ‘expert meeting’ at the conference WhatDesignCanDo 2013 in Amsterdam. In the Wicked series I attended as a participant in 2013.
What these projects share is their intention to deal with/unravel the complexity of (global) social issues. What fundamentally sets them apart is the way they both deal with context, a key-factor in ‘wicked’ issues. Read More »