Recently I attended a conference called Wireless Stories, New Media in Public Space.
What realy intrigued me, while listening to the speakers that day, was that the approach of this new paradigm in mediated storytelling is actually quite parallel to event design. Because in telling stories across different media it’s just as much about how people are invited, and allow themselves, to be in the moment, strengthened by the imagination invested in the way the “story” is composed. It’s all about thinking creatively about digital storytelling and using cutting-edge tools to visualize, map and create narratives that inspire action.
It made me realize that this is what organizations increasingly will have to deal with in the future,
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For the kick-off meeting of a new funding and knowledge program aimed at innovative cultural productions (MLNA/OBSERVATORIUM) Who cares? designed a few spatial installations based on the visual identity (by Mediamatic), to support communicating the intentions of the program. The installations were partially connecting to the RFID fueled community system of the website. All elements were designed for re-use for meetings in the framework of MLNA/OBSERVATORIUM.
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Tagged activation, brand, communication, design, events, story-telling.
Nieuw Domein Uitgevers in cooperation with Kluwer asked Who cares? to design the setting of this event promoting e-governance. Who cares? took the existing visual identity as a startingpoint to connect all activities that were part of the program.
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Tagged activation, brand, communication, design, entrepreneurship, events, heritage, material-immaterial, online-offline, open-economy, share, story-telling.
For a seminar on business model innovation for cultural heritage (BMICE), aimed at organisations dealing with cultural heritage, Kennisland asked Who cares? to come up with some visual translations of the discussions/output of preceeding expert sessions. It proved to inspire even more output when people started writing on the tablecovers printed for the occasion.
Beelden voor de Toekomst (Images for the Future) is a project aimed at preserving Dutch (audio)visual heritage. Together with Flickr The Commons, a project was realised for the Nationaal Archief to publish it’s historical photographs online enabling people to comment and share knowledge and stories about these rich visual resources (click here to see more of these beautiful photographs). For the launch and promotional event Who cares? came up with an analogue version of the project on location.
In the framework of the development of the neighbourhood around the Olympisch Stadion in Amsterdam, The Beach organised an event and published a magazine ‘O’ to advocate and promote the local cultural rhizomes of this area and its potential within cityplanning. Who cares? was asked to come up with some ideas to physically link all the different activities that were part of the publication and the area during the launch of the magazine.
For this event organised by Kennisland, Who cares? turned the venue (Studio K, Amsterdam) into a Knowledgeland.
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Tagged activation, brand, communication, design, entrepreneurship, events, inclusive, innovation, love, retail, share, story-telling.
In cooperation with MediamaticWho cares? designed a pilot for el Hema to promote this wonderful project.
Every two years the Conran Foundation (UK) invites a designer to spend ₤ 30.000,- on things he or she likes to live with. In 2002 Renny Ramakers and Gijs Bakker of droog design were invited. The exhibition design Who cares? came up with underlined both the individual characters as well as the symbiosis of the two.
