Tag Archives: systemsthinking

Natasha Jen: ‘Designthinking is bullshit’

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“Design thinking uses just one tool: 3M Post-Its,” says Pentagram partner Natasha Jen. “Why did we end up with a single medium? Charles and Ray Eames worked in a complete lack of Post-It stickies. They learned by doing.”

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Design thinking needs to think bigger

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p-1-design-thinking-needs-a-systems-upgrade
(click on the image to read the article)

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